GRAYMATTER REPLY LIMITED
ActiveKey figures
† GRAYMATTER REPLY LIMITED filed these accounts on paper, so Companies House publishes them only as a scanned image. The figures for the years marked † were read automatically from the scan and kept only where the statements add up (for example net assets equal total equity), but a reading error is still possible — check the original accounts at Companies House.
Like most small UK companies, GRAYMATTER REPLY LIMITED does not publish a profit and loss account in its latest accounts. The figures below come from the balance sheet.
Ratios
2025Sector comparison
SIC 74100Where the company stands among the 29,964 active companies whose first SIC code is 74100 (specialised design activities).
Positions are approximate. Figures come from each company's latest accounts; money and employee figures are compared only with companies that filed accounts in pounds for a period ending in the last two and a half years and are not dormant, so those groups are smaller than 29,964. The line on each bar marks the median.
Summary: GRAYMATTER REPLY LIMITED
What kind of company is it?
GRAYMATTER REPLY LIMITED is a private limited company registered with Companies House under company number 03009242. It was incorporated on 12 Jan 1995. Its status is active. The registered office is in London (SW1W). Its nature of business (SIC 2007) is specialised design activities (74100).
How is the company doing financially?
The latest accounts in the database are for 2025 (period ending 31 Dec 2025); the company files audit-exempt subsidiary. Net assets were £83,029, up 8% on the previous year. Cash at bank and in hand was £114,942. Total assets were £1,244,404 and total liabilities £1,150,160. Figures are available for 3 financial years (2020/21–2025).
How does it compare with similar companies?
Compared with 29,964 active companies whose first SIC code is 74100: By net assets it ranks higher than 85% of them (median £6,341). By total assets it ranks higher than 97% of them (median £25,879). By cash it ranks higher than 83% of them (median £15,885). It is older than 99% of them (median age 6.1 years).
Does it supply the public sector?
The company is named as the supplier in one public contract award notice, from The British Broadcasting Corporation (BBC). 1 of the awards is shared with other suppliers, typically framework agreements.
Who runs and controls the company?
The company has 3 current directors. One person with significant control is registered.
When are its next filings due?
The next accounts are due by 30 Sep 2027. The next confirmation statement is due by 26 Jan 2027.
Filed accounts2020/21–2025
| 2020/21 | 2024 † | 2025 † | |
|---|---|---|---|
| Cash at bank and in hand | 384,240 | 139,621 | 114,942 |
| Total assets | 1,954,509 | 1,167,350 | 1,244,404 |
| Total liabilities | 669,168 | 1,073,851 | 1,150,160 |
| Net assets / total equity | 1,278,699 | 76,849 | 83,029 |
| Average number of employees | 27 | 9 | — |
| Dividends paid | 0 | — | — |
A dash (—) means no accounts were filed for that year or the item is not in the accounts; 0 is a zero stated in the accounts. Small companies usually file only a balance sheet, so the profit and loss account is often missing.
Principal activity
Accounts 2025The principal activity of the company during the year under review was Brand & Digital Marketing.
As described in the company's latest filed accounts.
Public contracts
1 contractGRAYMATTER REPLY LIMITED is named as a supplier in 1 public contract award notice from The British Broadcasting Corporation (BBC). 1 award is shared with other suppliers.
- Digital Services Framework III‡The British Broadcasting Corporation (BBC) · shared by 315 suppliers, up to £25,000,000 in total
From contract award notices on Contracts Finder (since 2016) and Find a Tender (since 2021), published by the Cabinet Office under the Open Government Licence v3.0. Values are as published by the buyer and usually cover the whole contract term; the total leaves out awards shared between several suppliers, where the published figure is a ceiling for all of them, placeholder values and single figures of £1 billion or more. Notices marked ‡ do not state a company number and were linked by an exact match on the registered name. Contracts below the publication thresholds and those of devolved buyers that publish elsewhere are not included.
History
31 events- Financial year 2025 endedAccounts: net assets £83k
- Financial year 2024 endedAccounts: net assets £76.8k, 9 employees
- Flavia REBUFFAT resignedDirector
- Marco CUSINATO appointedDirector
- Reply Limited registered as a person with significant control
- G-Force Demco Limited ceased to be a person with significant control
- Name changed to GRAYMATTER REPLY LIMITEDPreviously GRAY MATTER LIMITED
- Jason Nathaniel LANNIN resignedDirector
Earlier events (23)
- Dean Maurice GRAY resignedSecretary
- Dean Maurice GRAY resignedDirector
- Jason Simon HILL appointedDirector
- Tatiana RIZZANTE appointedDirector
- Flavia REBUFFAT appointedDirector
- G-Force Demco Limited registered as a person with significant control
- G-Force Holdco Limited ceased to be a person with significant control
- G-Force Holdco Limited registered as a person with significant control
- Mr Dean Maurice Gray ceased to be a person with significant control
- Financial year 2020/21 endedAccounts: net assets £1.3m, 27 employees
- Martin Paul FEATHERSTONE resignedDirector
- Jason Nathaniel LANNIN appointedDirector
- Mr Dean Maurice Gray registered as a person with significant control
- Christine May GRAY resignedSecretary
- Dean Maurice GRAY appointedSecretary
- Martin Paul FEATHERSTONE appointedDirector
- ASHCROFT CAMERON SECRETARIES LIMITED resignedNominee secretary (corporate)
- ASHCROFT CAMERON NOMINEES LIMITED resignedNominee director (corporate)
- Christine May GRAY appointedSecretary
- Dean Maurice GRAY appointedDirector
- ASHCROFT CAMERON SECRETARIES LIMITED appointedNominee secretary (corporate)
- ASHCROFT CAMERON NOMINEES LIMITED appointedNominee director (corporate)
- Company incorporatedPrivate limited company
Dates as recorded at Companies House: incorporation, name changes, officer appointments and resignations, current and former persons with significant control, and the end of each financial year with figures in the database.