SECRET SALES GROUP LIMITED

Active
Company number 06264879Private limited companyIncorporated 2007

Key figures

−£1,303,084-154.2%
Net assets 2023/24
-2 m-1 m01 m2 m3 m2022/232023/24

Ratios

2023/24

Sector comparison

SIC 47910

Where the company stands among the 147,742 active companies whose first SIC code is 47910 (Retail sale via mail order houses or via Internet).

Turnover£11,546,992
Higher than 91% · median £10,383 among 1,771 that publish turnover
Net assets−£1,303,084
Lower than 99% · median £635
Total assets£9,527,170
Higher than 99% · median £7,486
Cash£2,545,446
Higher than 99% · median £4,347
Employees92
Higher than 99% · median 1
Company age19.4 years
Older than 98% · median 1.5 years
Largest in this sector by net assets
  1. THE BEAUTY TECH GROUP PLC£300.6m
  2. J.D. WILLIAMS & COMPANY LIMITED£170.7m
  3. ASOS.COM LIMITED£164.5m
  4. QVC UK£126.5m
  5. GRATTAN PUBLIC LIMITED COMPANY£121.2m
  6. MENWELL LIMITED£104m
  7. M AND M DIRECT LIMITED£101.5m
  8. IQ121.COM LIMITED£100m
  9. WORLD OF BOOKS LIMITED£93.5m
  10. JP BODEN (HOLDINGS) LIMITED£80.2m

Positions are approximate. Figures come from each company's latest accounts; money and employee figures are compared only with companies that filed accounts in pounds for a period ending in the last two and a half years and are not dormant, so those groups are smaller than 147,742. The line on each bar marks the median.

Summary: SECRET SALES GROUP LIMITED

What kind of company is it?

SECRET SALES GROUP LIMITED is a private limited company registered with Companies House under company number 06264879. It was incorporated on 31 May 2007. Its status is active. The registered office is in London (W1W). Its nature of business (SIC 2007) is retail sale via mail order houses or via Internet (47910).

How is the company doing financially?

The latest accounts in the database are for 2023/24 (period ending 30 Sep 2024); the company files full accounts. Turnover was £11,546,992. Loss for the year was £4,721,567. Net assets were −£1,303,084, down 154.2% on the previous year. Cash at bank and in hand was £2,545,446. Total assets were £9,527,170 and total liabilities £10,830,254. The company had an average of 92 employees. Figures are available for 2 financial years (2022/23–2023/24).

How does it compare with similar companies?

Compared with 147,742 active companies whose first SIC code is 47910: By turnover it ranks higher than 91% of the 1,771 that publish turnover (median £10,383). By net assets it ranks lower than 99% of them (median £635). By total assets it ranks higher than 99% of them (median £7,486). By cash it ranks higher than 99% of them (median £4,347). By number of employees it ranks higher than 99% of them (median 1). It is older than 98% of them (median age 1.5 years).

What do public registers and reports show?

HMRC lists it as an importer of goods, mainly woven clothing.

Who runs and controls the company?

The company has 7 current directors. One person with significant control is registered. 1 of 5 registered charges are outstanding.

When are its next filings due?

The next accounts are due by 31 Dec 2026. The next confirmation statement is due by 11 Aug 2027.

Filed accounts2022/23–2023/24
2022/232023/24
Turnover10,181,82811,546,992
Profit for the year-5,256,001-4,721,567
Cash at bank and in hand4,876,6042,545,446
Total assets9,965,5119,527,170
Total liabilities7,563,49810,830,254
Net assets / total equity2,402,013-1,303,084
Average number of employees7592
Average pay (per year)55,64566,138

A dash (—) means no accounts were filed for that year or the item is not in the accounts; 0 is a zero stated in the accounts. Small companies usually file only a balance sheet, so the profit and loss account is often missing.

Registers and licences

International trade‡

Listed by HMRC as an importer of goods in 1 of the last 12 months on record, most recently December 2025. Main goods: woven clothing.

From HMRC's monthly lists of importers and exporters. Traders can ask to be left off the lists, so absence does not mean a company does not trade.

Sources: Charity Commission for England and Wales, Care Quality Commission, Home Office and HM Revenue & Customs, under the Open Government Licence v3.0. Entries marked ‡ come from lists that do not state a company number and were linked by an exact match on the registered name.

History

42 events
  1. Name changed to SECRET SALES GROUP LIMITEDPreviously LRG ONLINE LIMITED
  2. Sebastian Christopher GRAY resignedDirector
  3. Keith Graeme EDELMAN appointedDirector
  4. Angus Michael George DUTHIE-JACKSON appointedDirector
  5. Financial year 2023/24 endedAccounts: turnover £11.5m, net assets −£1.3m, 92 employees
  6. Iain MCDONALD appointedDirector
  7. Financial year 2022/23 endedAccounts: turnover £10.2m, net assets £2.4m, 75 employees
  8. Nick BEIGHTON appointedDirector
Earlier events (34)
  1. Iain MCDONALD resignedDirector
  2. Rosa Kathleen HOWARD resignedDirector
  3. Ravi SHARMA appointedDirector
  4. Sebastian Christopher GRAY appointedDirector
  5. Iain MCDONALD appointedDirector
  6. Mr Christopher Griffin ceased to be a person with significant control
  7. Lifestyle Retail Group Limited registered as a person with significant control
  8. Mr Christopher Griffin registered as a person with significant control
  9. Lifestyle Retail Group Limited ceased to be a person with significant control
  10. Christopher GRIFFIN appointedDirector
  11. Matthew Adrian Timothy PURT appointedDirector
  12. Lifestyle Retail Group Limited registered as a person with significant control
  13. Found Group Limited ceased to be a person with significant control
  14. Name changed to LRG ONLINE LIMITEDPreviously WHITE DIGITAL LIMITED
  15. Kristina Marie FAIRHURST resignedDirector
  16. Hannah THORPE resignedDirector
  17. Stuart TOFTS resignedSecretary
  18. Stuart TOFTS resignedDirector
  19. Kristina Marie FAIRHURST appointedDirector
  20. Rosa Kathleen HOWARD appointedDirector
  21. Found Group Limited registered as a person with significant control
  22. Stuart Paul Tofts ceased to be a person with significant control
  23. Hannah THORPE appointedDirector
  24. Stuart Paul Tofts registered as a person with significant control
  25. Name changed to WHITE DIGITAL LIMITEDPreviously SEOPTIMISE LIMITED
  26. Kevin James GIBBONS resignedDirector
  27. TEMPLE SECRETARIES LIMITED resignedNominee secretary (corporate)
  28. COMPANY DIRECTORS LIMITED resignedNominee director (corporate)
  29. Stuart TOFTS appointedSecretary
  30. TEMPLE SECRETARIES LIMITED appointedNominee secretary (corporate)
  31. Kevin James GIBBONS appointedDirector
  32. Stuart TOFTS appointedDirector
  33. COMPANY DIRECTORS LIMITED appointedNominee director (corporate)
  34. Company incorporatedPrivate limited company

Dates as recorded at Companies House: incorporation, name changes, officer appointments and resignations, current and former persons with significant control, and the end of each financial year with figures in the database.